Shop Talk

While working in the Adverting department for Woolworths, I was commissioned to create a paper piece to celebrate Woolworths Good Business Journeys (GBJ) 7th anniversary. The piece utilised old Woolies publications and inserts as the quilling strips and was created in two parts: the cover and the tear off poster. The cover was kept simple depicting love for the planet while the poster celebrated all the initiatives within GBJ. This was also translated into a limited edition shopping bag.

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Client: Woolworths SA
Design Director: Brian Mtongana
Designer: Tegan Lodewyk
Paper artist: Lavanya Naidoo